ED SHEERAN is SPICING THINGS UP with his own HOT SAUCE!
Ed Sheeran introduced a line of hot sauces under his new condiment brand, Tingly Ted’s in collaboration with Kraft Heinz that is based on his childhood nickname, Ted.
It Takes 2 to Tingle!
Sheeran launched the brand with two hot sauces including Tingly and Xtra Tingly, made from a blend of red jalapeño and capsicum chillies, herbs, and spices.
Sheeran expressed his desire to create the “ketchup of hot sauces” that would complement different dishes, including eggs and burritos.
Ed posted a video on Instagram “I love my food — that’s no secret. But the older I get, the more I need spice. So we’ve developed a hot sauce called Tingly Ted’s. I’ve developed this over time with some expert hot-sauce makers and we basically whittled it down to the best flavors, the best chilis. I wanted it the same consistency of ketchup, and I wanted something that took a higher place on my shelf or in the fridge that didn’t just get relegated to the cupboard with all the other hot sauces.”
Sheeran captioned the video with “I felt like something was profoundly missing in my life, and after much soul searching, I realised it was a proper hot sauce. So I made @tinglyteds. I love it, coming to a shelf near you soon #therockhastequilaihavehotsauce #bizznizzman #fridge.”
Ed even wrote a jingle for Tingly Ted! Check
Video from Instagram/TeddysPhotos
Ed spent a year perfecting the flavors with his team, and the result was two amazing sauces.
Sheeran’s been using the sauces on his meals while on tour and that they were perfect for all 3 meals, except bananas.
The Tingly Ted’s hot sauces are available for pre-order and cost $7.25 per bottle. An official release date for the sauces has not been announced. Europe, Australia and New Zealand can pre-order now at tinglyteds.co.uk
Featured Image from TinglyTeds.co.uk
