General Motors is bringing its popular ‘Maven car-sharing’ business to Canada for the first time. Toronto will be the first city outside of the United States to offer GM’s Maven service, which has grown rapidly to 17 American cities since it was launched two years ago in New York City. Using an app, Maven members can reserve cars to drive by the hour, day, week and month. Maven’s Toronto fleet will initially have about 40 vehicles, including the Chevy Cruze and Chevy Volt, the Cadillac ATS and XT5. The service will start with about a dozen Toronto locations, mostly in the downtown core and midtown neighbourhoods. Toronto will be home to a new “mobility campus” this year as part of GM Canada’s automotive innovation agenda.
The Canadian Press
Photo Credit: John F. Martin – General Motors via Tech Crunch