Along with strong reviews, the big screen film adaptation of Stephen King’s iconic novel ‘IT’ has now smashed records with the R-rated feature pulling in a record-shattering $13.5 million in Thursday night previews!
That’s the biggest preview number ever for an R-rated title, beating even Marvel ad Fox’s ‘Deadpool’ ($12.7M), along with a horror film and a September release. ‘IT’ remains projected to open to $65-75 million for the weekend, easily! Have YOU seen ‘It’ yet?!
Photo courtesy: Warner Bros/New Line Cinema